Anon, please. TwoMe, the most popular celebrity gossip page on social media, is getting its own TV adaptation, just weeks after the Instagram account announced its first novel.
According to DeadlineHBO Max has given a script-to-series order at Anonymous pleasewhich will be based on DeuxMoi’s first novel of the same name.
The book, which will be released in November, follows Cricket Lopez, a personal assistant to a celebrity stylist who decides one drunken night to rebrand her fashion Instagram page into a celebrity gossip blog. When the account grows overnight, Lopez must contend with the challenges of anonymous fame, juicy gossip, and juggle a love interest that creeps into her DMs. The book’s description reads: “But as the account grows and becomes more and more famous, she must ask herself: is this – fame, insider access, escape from real life – really worth losing everything she has?”
What do we know about the anonymous DeuxMoi?
Self-proclaimed “pop culture conservatives” have more than 1.5 million subscribers on Instagram. The account isn’t just followed by regular Joes looking to see if their submission has been featured in TwoMe’s “Sunday Sightings” series. Celebrities such as Dua Lipa, Gigi Hadid and a collection of C-list Bravo stars also follow the page, in case they need to shut down unfounded gossip about them.
The DeuxMoi Instagram account took off in 2020 as people were isolated indoors with nothing better to do than scroll through their social media feeds. The account survives on “blind posts”, in which salacious details are revealed about celebrities, but their identities are not.
Hundreds of submissions are sent to TwoMe daily, each beginning with the greeting “Anon, please”. Then, the eponymous DeuxMoi selects some screenshots to share on his Instagram story.
The gossip account became the go-to for breaking celebrity news, only to be confirmed a few days later by PR reps or major news outlets. From Camila Cabello and Shawn Mendes’ breakup to Harry Styles meeting Olivia Wilde, TwoMe was first.
While the identity of its elusive founder remains anonymous, DeuxMoi has conducted several anonymous interviews for publications including The New York Times, vanity loungeand more recently Marie Claire and Interview magazine. According to vanity lounge, DeuxMoi is actually run by a woman who looks to be in her 20s and 30s and has made a career out of fashion. The creator of the account even revealed her voice on the weekly podcast of DeuxMoi, Two U.
It’s safe to say that TwoMe is the real-life version of Gossip Girl.
The upcoming book Anonymous pleasewritten by DeuxMoi with New York Times bestselling author Jessica Goodman, will be published Nov. 8 by William Morrow, a division of HarperCollins. Warner Bros. Television and Berlanti Productions secured the rights to the book.